Francesca Allegrucci is a psychologist and psychotherapist with a private practice in Rome. To develop his personal brand we decided to undertake a visual identity project with a concept that evidences Gestalt psychology. “Decide your close-up, decide who you want to be” is the slogan that accompanies the logo that at the same time reveals the creativity and impact the essence of its purpose.
Deliverables
- Corporate Identity
- Business car
- Brand guide lines
Client
Francesca Allegrucci
Year
2021
