I am a graphic designer from Havana, Cuba based in Rome. For me, the design is very important since it opens the possibility of interacting with people. Mostly I create brands and finds it very exciting to create a concept for a service a product or a company and to translate the important values and ideas into images and emotions. I feel design has a positive connection with society, tell stories, create emotions and provoke feelings.
When designing, I always try to focus on the main idea for communicating the essentials and the really important facts to the consumer.
Degree in Graphic Design in 2010 at the Institute Superior of Design of Havana, Cuba (ISDI). I have worked for academic and cultural institutes, technology and environmental organizations, government organizations, and ONGs. Experienced creating corporate brands, visual identity, infographics, image for events, production of promotional items.